Do you thrive in data and analytics? Are you looking for a collaborative, rewarding, progressive and results-oriented environment? You will feel right at home at the ebookers Search Engine Marketing (SEM) team.
We are currently looking for an SEM Specialist to join our eMarketing team. This position will report to the Senior Manager - Online Marketing and will be a key contributor in managing and optimizing our SEM acquisition marketing programs in Google AdWords, Bing/YSM for multiple Expedia brands across the world.
On the SEM team, you will work in an entrepreneurial environment with responsibility for part of the channel P&L. You will utilise your quantitative and qualitative skills to provide actionable insights for optimising marketing spend, audience targeting and influencing customer behaviour. We are highly data-driven in our optimization approaches. We build internal predictive keyword valuation models, multi-touch attribution and re-targeting models, A/B frameworks for ad and landing page optimization testing. This position can be based in either London or Geneva.
What you’ll do:
Who you are:
You’ll fit this role if you have:
Why join us:
Expedia Group recognizes our success is dependent on the success of our people. We are the world's travel platform, made up of the most knowledgeable, passionate, and creative people in our business. Our brands recognize the power of travel to break down barriers and make people's lives better – that responsibility inspires us to be the place where exceptional people want to do their best work, and to provide them the tools to do so.
Whether you're applying to work in engineering or customer support, marketing or lodging supply, at Expedia Group we act as one team, working towards a common goal; to bring the world within reach. We relentlessly strive for better, but not at the cost of the customer. We act with humility and optimism, respecting ideas big and small. We value diversity and voices of all volumes. We are a global organization but keep our feet on the ground so we can act fast and stay simple. Our teams also have the chance to give back on a local level and make a difference through our corporate social responsibility program, Expedia Cares.
If you have a hunger to make a difference with one of the most loved consumer brands in the world and to work in the dynamic travel industry, this is the job for you.
Our family of travel brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Egencia®, trivago®, HomeAway®, Orbitz®, Travelocity®, Wotif®, lastminute.com.au®, ebookers®, CheapTickets®, Hotwire®, Classic Vacations®, Expedia® Media Solutions, CarRentals.com™, Expedia Local Expert®, Expedia® CruiseShipCenters®, SilverRail Technologies, Inc., ALICE and Traveldoo®.
#LI-DP1Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.