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Merchandising Manager

Hong Kong


We are looking for a Merchandising Manager to join the team in Hong Kong. In this position, you will lead the planning of promotional campaigns for the APAC region. You will build strong relationships with teams across the organization in order to plan integrated campaigns that both delight our customers and provide strong results for the business. This position reports directly to the Director of Global Merchandising.

What you'll do:

  • Lead the APAC region, developing and implementing a merchandising strategy across our POSa and building strong relationships with cross-functional stakeholders.
  • Plan the promotional campaign calendar and manage the end-to-end process of campaign planning.
  • Transform customer insights into inspiring merchandising messages and initiatives.
  • Collaborate with marketing channels to ensure a consistent message across all customer touchpoints and maximize the exposure of campaigns.
  • Liaise with regional marketing teams to ensure campaigns are locally relevant across key APAC markets.
  • Build strong relationships with the Market Management team to promote engagement with Merchandising and ensure our campaigns are filled with strong deals.
  • Analyse and report on campaign results and implement actions to optimize performance.
  • Manage the relationship with an external creative agency, which involves setting the budget, preparing creative briefs, and ensuring all content adheres to brand guidelines.
  • Brainstorm and propose ideas for optimizing the tools and landing page templates in order to increase CVR and customer engagement.
  • Benchmark merchandising activities and capabilities vs competitors.
  • Manage one direct report.

Who you are:

  • 5 years of experience in online Merchandising or Marketing or Ecommerce
  • University degree
  • Strong communicator both verbal and written
  • Ability to develop strong relationships with cross-functional teams
  • Team player with a collaborative approach
  • Creative problem-solving skills
  • Strong organizational skills and attention to detail

Why join us:

Expedia Group recognizes our success is dependent on the success of our people. We are the world's travel platform, made up of the most knowledgeable, passionate, and creative people in our business. Our brands recognize the power of travel to break down barriers and make people's lives better – that responsibility inspires us to be the place where exceptional people want to do their best work, and to provide them the tools to do so.

Whether you're applying to work in engineering or customer support, marketing or lodging supply, at Expedia Group we act as one team, working towards a common goal; to bring the world within reach. We relentlessly strive for better, but not at the cost of the customer. We act with humility and optimism, respecting ideas big and small. We value diversity and voices of all volumes. We are a global organization but keep our feet on the ground so we can act fast and stay simple. Our teams also have the chance to give back on a local level and make a difference through our corporate social responsibility program, Expedia Cares.

If you have a hunger to make a difference with one of the most loved consumer brands in the world and to work in the dynamic travel industry, this is the job for you.

Our family of travel brands includes: Brand Expedia®,®, Expedia® Partner Solutions, Egencia®, trivago®, HomeAway®, Orbitz®, Travelocity®, Wotif®,®, ebookers®, CheapTickets®, Hotwire®, Classic Vacations®, Expedia® Media Solutions,™, Expedia Local Expert®, Expedia® CruiseShipCenters®, SilverRail Technologies, Inc., ALICE and Traveldoo®.


Expedia is committed to creating an inclusive work environment with a diverse workforce.All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.


Job Category
Marketing Group

Job Function

Hong Kong

Job Type
Full-Time Regular

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